August 25, 2009

Truth About Advertising

“Advertising is only evil when it advertises evil things.” ~ David Ogilvy

From “That Mitchell and Webb Look”:

Watching this, it’s easy to blame advertisers for the obvious truth here, but before pointing that finger, I had to ask myself: why would this sort of advertising work? Why do we, as women, allow our insecurities and fears of inadequacy to be the selling point that billion dollar industries can build their sandcastles on?

To that end, why do men allow the smirking veneer of covering up their “am I really a macho enough man” inner ape voice to be the mark set for themselves as well?

I wonder if advertisements are a lot like governments: we get what we deserve.

1 Comment

  1. Have you ever watched Sarah Haskin’s “Target Women” video series? I think you’d love it.

    http://current.com/target-women/

    “Yogurt, the official food of women!”

    Commented by CronoCloud Creeggan on August 30, 2009 at 10:47 AM

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